An existing skip-the-line ordering app pivoting into something new: a web app for on-site operations. Hotels, beach kiosks, anywhere a guest shouldn't have to get up and walk to a counter. I structured, designed and built the web app on top of their existing backend, and worked with their dev team on the backend changes it needed.
Scan the code on the table, the umbrella, the room, and the menu just opens. No app, no account, no waiting. The catalog already knows where you scanned from, so the session is scoped to that exact spot before the guest touches anything.



Order and pay right in the browser, from your chair. Built to survive a bad connection and a guest with only one free hand.



A marketing site that explains the pivot by animating it. Scrolling walks you through the whole operation: guest scans, order lands, dashboard fills. An owner can understand how it fits their business in a single scroll.
The product already existed. What it needed was a shape for where it was going next: a new surface, a backend that could carry it, and a way to explain the whole thing to the people it was now for. I worked across all three, with a team that knew their system way better than I did.